The average retention rate of a private school student is 4 years. Because schools are predominantly fixed costs operations, maximize retention is critical to school success. Replacing students lost from attrition requires significant marketing and recruiting costs. Research shows that increasing parent and student engagement can reduce attrition by over 20%. For a typical private school, this means improving cash flow from $50k to $100k+ per year.
The success of your school is ultimately driven by how well you attract and retain students. Keeping enrollments strong and minimizing student attrition will allow your school to grow and thrive.
Critical to this is deep and meaningful parent and student engagement. Parents want visibility into the classroom and their child’s progress. Students expect online access to course work. Schools need to frequently showcase how they are providing a superior experience.
The challenge is how to achieve this without adding more work to the school and teachers. Owlwise solves this by providing an easy to use and secure platform to engage with busy parents and tech savvy students.